Omentoo field notes

Notes on shipping the right thing

Practical writing on product discovery, customer feedback, and roadmap discipline — for anyone shipping software or a product. No fluff, and no invented signal.

LatestOct 26, 20264 min read

Feature Prioritization for Solo Founders: Why Popular Frameworks Fail You

RICE, ICE, and MoSCoW were designed for teams with data. As a solo founder, you have neither. Here's a leaner prioritization approach that actually fits how you work.

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Oct 12, 20265 min read
Sales Call Transcript Analysis for Solo Founders: A Batching Workflow That Actually Works
Stop reading Fathom and Granola transcripts one at a time. Here's a practical batching workflow for solo founders to extract real signal from sales calls—without drowning in text.
Sep 21, 20265 min read
The 30-Minute Monday Product Review Every Solo Founder Should Run
A step-by-step ritual for solo founders to assess what's working, what's broken, and what to build next — before the week swallows you whole.
Sep 14, 20265 min read
Ship by Gut Feel vs. Data: How to Know Which One You're Actually Dealing With
Gut feel isn't the enemy of good product decisions — blind gut feel is. Here's a honest framework for knowing when to ship on instinct and when to wait for signal.
Sep 7, 20265 min read
Customer Feedback Synthesis Tools Compared (2026)
An honest look at Dovetail, Notably, Notion, and Omentoo for synthesizing customer feedback — who each one is actually for, and where each falls short.
Aug 24, 20265 min read
What to Ship Next in Your SaaS: A Decision Framework for Solo Founders
Stop staring at your backlog. Four questions that turn fuzzy feature ideas into a clear next build — a practical framework for indie B2B SaaS founders.
Jun 2, 20266 min read
P1–P5: A 5-priority system for indie SaaS roadmaps that actually works
Why 3 priority levels aren't enough, 10 are too many, and the practical framework solo founders can use to stop shipping by feeling.
May 26, 20265 min read
How to actually read your churn survey responses without crying
A practical 5-step framework for extracting signal from churn surveys — counting, weighting, and turning excuses into honest reasons.
May 19, 20264 min read
Your feature requests aren't a roadmap
Why a list of every customer ask isn't the same as knowing what to ship — and the 4 questions that close the gap.
May 15, 20265 min read
How to Interview Your Churned Customers (Without Making It Weird)
A 5-step playbook for talking to customers who left, including the one question that surfaces the real reason they churned.
May 15, 20265 min read
The 200-Feature-Request Problem (And How I Stopped Drowning In It)
A personal essay on letting a feature request doc balloon to 247 entries, why backlog tools didn't help, and the synthesis habit that finally made it useful again.
May 15, 20265 min read
AI for Product Management: What Actually Works in 2026
A skeptical look at AI product management tools in 2026. Which ones are GPT wrappers, which ones are real agents, and what to actually adopt as an indie founder.
May 15, 20264 min read
Intercom Feedback Analysis: A Solo Founder's Monthly Ritual
A concrete monthly workflow for turning Intercom conversations into product decisions — without drowning in tickets or burning a weekend.

Notes on shipping the right thing

Feature Prioritization for Solo Founders: Why Popular Frameworks Fail You

Sales Call Transcript Analysis for Solo Founders: A Batching Workflow That Actually Works

The 30-Minute Monday Product Review Every Solo Founder Should Run

Ship by Gut Feel vs. Data: How to Know Which One You're Actually Dealing With

Customer Feedback Synthesis Tools Compared (2026)

What to Ship Next in Your SaaS: A Decision Framework for Solo Founders

P1–P5: A 5-priority system for indie SaaS roadmaps that actually works

How to actually read your churn survey responses without crying

Your feature requests aren't a roadmap

How to Interview Your Churned Customers (Without Making It Weird)

The 200-Feature-Request Problem (And How I Stopped Drowning In It)

AI for Product Management: What Actually Works in 2026

Intercom Feedback Analysis: A Solo Founder's Monthly Ritual